Blog

Understanding Cultural Differences in a Global Marketplace

Understanding Cultural Differences Culture - It’s simply defined, but incredibly complex to explain and understand. Cultural differences can be marked by objects as uncomplicated as hairstyle variations or as straightforward as countries in different hemispheres. Without understanding the former, we’ll never connect with the latter. In a global marketplace understanding your neighbor – whether they [...]
June 21, 2016 Post Comment Blog

CMS releases draft of the 2017 Medicare Marketing Guidelines

CMS has proposed an important update to the chapter 3 of the Medicare Marketing Guidelines regarding the Summary of Benefits. Here is the proposed guideline: “Beginning CY 2017, HPMS will no longer generate the SB. Plans/Part D Sponsors must develop their own SB based on their bid data in HPMS and within the parameters of […]

CMS Equity Plan for Medicare: Priority 5

Priority 5 Regulation
The CMS Equity Plan for Medicare contains 6 priorities, developed to advance health equity by improving the quality of care provided to minority and other underserved Medicare beneficiaries. Priority 5 focuses on understanding and raising awareness of barriers to the provision of communication and language access services, and disseminating solutions to enable action from providers [...]
March 21, 2016 Post Comment Blog

Why Using a Single Vendor for Translation and 508/WCAG 2.0 Compliance is Best

Like the universe, healthcare is rapidly expanding. More and more players enter the market and for every new player hundreds of new vendors follow. A growing range of solutions can create confusion and additional work. Why add more to manage to the already overflowing task list on your desk? There are clear advantages to a centralized process with one vendor […]

Heart Disease and Hispanic Women

hispanic woman and kids

February is the month where we lead with our hearts.   We give them freely, and secretly hope to receive one or two in return.  Valentine’s Day we celebrate love and remind those we care about how much they mean to us.  This month is especially important for the women in your life.  Not because she […]

Valentine’s Day Culture and Traditions around the world

a heart art display symbolizes valentine's day culture and traditions

“Love has no culture, boundaries, race and religion.”- Santosh Kalwar It is no surprise that February is known as the month of love due to Valentine’s Day, but how do Valentine’s Day culture and traditions vary around the world? Stores in the US are currently stocking up on chocolates, heart-shaped objects and a wide assortment […]

February 12, 2015 Post Comment Blog

Alan Vernon Gives his Dos and Don’ts for Successful Sales

two people shake hands to close a successful sales deal

Our own Alan Vernon has over 20 years experience in sales and healthcare and was featured on Comidor.com for his expertise in sales and client relations.  He is extremely knowledgeable in the areas of language related and cultural adaptation specifically for the healthcare industry.  He has refined the art of building key relationships with clients by having […]

February 3, 2015 Post Comment Blog

Does Culture Affect Prenatal Care?

A doctor examines pregnant woman as part of her multicultural prenatal care

Who doesn’t love seeing a healthy, happy baby? Unfortunately, this is not a reality for all mothers in the United States. Statistics have shown that approximately 1 in 33 babies, approximately 120,000, are born each year with some form of birth defect. These defects have been defined by the Physician’s Committee for Responsible Medicine as […]

February 2, 2015 Post Comment Blog

The Relationship Between Culture and Blood Donation

blood donation

There are racial and ethnic differences in Blood type and composition, but is there a relationship between culture and blood donation? The ABO blood grouping system was created in 1901, and since then has made blood transfusions safer, has saved countless lives, has been used by police in forensic science, and by anthropologists to study […]

January 21, 2015 1 comment Blog

Communicating Wellness Programs Across Cultures

communicating wellness programs

It’s the New Year and people are still committed to their New Year’s resolutions – most of which include getting healthy.  Statistics show that half of the resolutions made have to do with living a healthier life.  This is a great opportunity for those in healthcare to tap into an attentive market.  The hurdle that […]

January 13, 2015 Post Comment Blog
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