An Introduction to Cultural Adaptation

A guide to effective multilingual training and communications in healthcare

What’s in the eBook?

This eBook will teach you everything you need to know in depth about the process of Cultural Adaptation. From cultural theory to adaptation in practice, we’ve included practical examples, case studies and more to provide you with the information you need in order to understand exactly how the process works, and the impact that it can have when successfully implemented.

  • What is cultural adaptation and how does it work? Learn how changes in content and message can have a huge impact.
  • Gain insight from cultural theorists on what drives cultural differences.
  • Find out how the biggest names in Pharmaceuticals culturally adapted, preventative healthcare campaigns.
  • Cultural adaptation leads to increased engagement and training success across the globe.
  • Take your newfound know-how and put it to work for your organization.
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