Blog

Ensuring Your Medical Directories Are Accurate

Finding the right doctor to address the medical issues one is facing can be a daunting, frustrating task, and the process should be as simple and streamlined as possible. And when details or information are dropped, outcomes can be catastrophic. Such was the case for nearly half of the 5,832 doctor’s listings on the Medicare […]

March 1, 2017 Post Comment Blog

Indulgence vs. Restraint

A recent American Society for Training & Development (ASTD) survey indicated that failure to consider intercultural differences is one of the reasons that 72% of multinational companies were not satisfied with their global training initiatives. This series of Quick Takes will discuss the use of Professor Geert Hofstede’s research on Cultural Dimensions as a means […]

February 27, 2017 Post Comment Blog

Long Term Orientation vs. Short Term Orientation (LTO)

A recent American Society for Training & Development (ASTD) survey indicated that failure to consider intercultural differences is one of the reasons that 72% of multinational companies were not satisfied with their global training initiatives. This series of Quick Takes will discuss the use of Professor Geert Hofstede’s research on Cultural Dimensions as a means […]

February 22, 2017 Post Comment Blog

Cultural Adaptation in Training and Education

  Our last article looked at the importance of customizing your message to the specific audience, and culture of that audience, in order to effectively reach that audience. In a similar way, healthcare and pharmaceutical companies should be looking to translate and culturally adapt their message accordingly. Understanding the core values and beliefs of the […]

February 20, 2017 Post Comment Blog

CQ fluency Awarded Contract With The Centers for Medicare & Medicaid Services (CMS)

Hackensack, N.J. (PRWEB) February 15, 2017 CQ fluency has been awarded a contract by the Centers for Medicare & Medicaid Services (CMS) to provide Medicare Part C and D Model Marketing Material Translations for beneficiaries with Limited English Proficiency (LEP). For the CMS Medicare Part C and D Model Marketing Material Translations contract, CQ fluency […]

February 16, 2017 Post Comment News

Cultural Adaptation in Marketing and Communications

The quality of a relationship is far more important than the quantity of relationships we have. Someone conveying they are comfortable with you and happy with what you bring to the table creates value that’s hard to find elsewhere. In the realm of cultural adaptation and understanding an ever-diversifying market, having that connection, that comfortability, […]

February 13, 2017 Post Comment Blog

Understanding Cultural Adaptation

So what is culture, anyway? It’s more than just a word; it’s a term that defines the thousands of subgroups across the globe and what they stand for. On paper, culture is the beliefs, customs, arts, and other objects of a particular society, group, or place. But it’s more than that, especially to those with […]

February 6, 2017 Post Comment Blog

[Infographic] – The Changing Face of World Languages

    We’ve spent the last few weeks researching the changing nature of world languages. After consolidating our findings, we thought it would be best to present the information to you through a creative infographic! We hope you find it helpful and informative.

January 31, 2017 Post Comment Blog

What is Cultural Adaptation and How Does it Work?

In a growing global marketplace that boasts extreme diversity and includes hundreds of ethnicities, adapting to the needs of the people is no longer an option, rather, a necessity for any business looking to communicate with its audience. Organizations must adapt to the cultural needs and preferences of their audience to best communicate on a […]

January 30, 2017 Post Comment Blog

CMS Call Center Monitoring (2017)

The Centers for Medicare & Medicaid Services (CMS) will continue monitoring Part C and Part D call centers in 2017. This monitoring will ensure compliance with CMS call center standards in the areas of Timeliness and Accuracy and Accessibility. At CQ fluency, we understand the importance of call center compliance.  The following information is crucial […]

January 24, 2017 Post Comment Blog
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